Wednesday, September 30, 2009

FAQs on MC

25 most Frequently Asked Questions by aspiring Management Consultants

saibal_sen.jpgAs India positions itself into a knowledge center for Information Technology, Finance, Manufacturing, Pharmaceuticals, Media and Energy, a new breed of professionals are in demand. Diligence, problem solving, strategic thinking and innovation capability in young professionals is being sought after for management consulting jobs.

Strategy or Management Consulting is profession that is attracting a steady demand as more and more global firms are setting up consultancy arms. Guest Writer Saibal Sen compiles a list of 25 most frequently asked questions about consulting from his training sessions.

  1. What are the signs of a good consultant?

    A good consultant is one who is requested by the client for repeat business. To make yourself “in demand” you need to be creative and diligent. In addition, consultants should develop a work style to that of a “Trusted Advisor” — a phrase coined by a Harvard Profession David H. Maister. In short if you are hard working, enthusiastic about solving challenges and complement your clients capabilities, you will automatically become a good consultant.

  2. How important is it to possess work experience to secure a job in Strategy Consulting?

    Any type of past experience in creativity and problem solving is essential. The quality of experience is far more than the quantity of experience. If you are a fresher out of B-School, then make sure your internships can demonstrate your ability to solve problems.

  3. Should I be jack of all or try to become domain expert?

    In the true sense a business or a strategy consultant need not be a domain expert. They need to be excellent problem solvers. Do recognize that to become a domain expert is not as difficult as becoming an expert problem solver.

  4. What is the difference between strategy consulting and domain consulting?

    Strategy consultants assist with operational issues in business such as re-structuring, mergers, diversification, performance improvement, and expansion, cost reduction, market or product development. These tend to be domain agnostic. Meaning the underlying issues are un-related to industry verticals such as Telecom or Finance. Domain consulting is about assisting clients with implementing projects, systems or processes related to industry verticals such as Telecom, Manufacturing or Energy.

  5. How do I master the art of information gathering?

    It is true that consultants have to spend a lot of time gathering information and facts. Plan your information gathering strategy before you start. If you don’t, you will end up getting misled. Seasoned consultants practice the art of developing an initial hypothesis for data gathering. See more on initial hypothesis inanother article I wrote before. Other things to keep in mind are to be a good listener and develop the art of sensing the important issues. Too much information is a distraction. Focus is critical when gathering information.

  6. What is the difference between secondary research and primary research?

    Secondary research is also known as desk research. You can do this by collecting and analyzing pertinent information in published material such as news articles, databases, journals, books, and company filings. Primary research involves conducting surveys and talking to experts, consumers, clients, and other relevant stakeholders. Both forms of research have their merits and de-merits. A combination of both methods is the best solution.

  7. What are some of the career growth options for a consultant?

    Rarely anyone stays on as a consultant forever. Typical growth path is general management roles, venture capital and entrepreneurs. Lou Gerstner, the former CEO of IBM did a spectacular turnaround for IBM. He was a former Mckinsey Consultant. Management Consulting is a fast track into senior roles because you are able to experience so many business issues across industry in a very short time.

  8. What is the difference between a Business Analyst and a Consultant?

    A business analyst sometimes also known as Research Assistant is a junior consultant. They do data collection and analysis work. Consultants will take on the work done by research analyst and take it to the next level such as solution development and implementation. Business Analysts contribute significantly in large systems implementation projects. Research Assistant term is more commonly used in Consulting Industry.

  9. How should I handle a situation when I am unprepared?

    If you are faced with a situation where you are unprepared, a good consultant will request more time for investigation and seek immediate assistance from his peers, seniors or even the client. It’s absolutely a bad idea to improvise or bluff your way out because you should never mislead your client.

  10. What are typical pitfalls in consulting?

    Wrong attitude is the number one killer. If your doctor or lawyer is condescending and acts as a know-it-all, you will unlikely go back to him/her. In addition, if your style of working is that of taking short cuts and chasing short-term gains, you will witness failures in your career very quickly.

  11. How different is it to handle an international client versus a domestic client?

    Frankly there should not be any difference. A consultant should handle both situations with equal dedication and seriousness. However, the biggest pitfall is how seriously international clients take deadlines and clarity of deliverables. If you miss deadlines or claim to misunderstand your deliverables, you will get into serious trouble with your “trustworthiness” quotient. Once this happens, you have damaged your reputation.

  12. How does one win clients’ confidence?

    Here are seven important attributes of winning client confidence. Be ethical, be eager to solve challenges, offer options don’t dictate, bring new perspectives, be a good listener, be a team player, and finally treat all engagements as special.

  13. How to deal with a difficult client or one who is an expert in their field?

    It is true that most clients will possess a high degree of domain knowledge than a consultant who is a starting out professional. Your value is not in domain knowledge but in ability to solve problems and bringing new perspectives. Highlight your firms’ tools and methods, analytical capabilities, and access to experts (in your firm or the industry). Remember, you represent your firm and your capability as a problem solver.

  14. How do I back out gracefully out of over commitment to a client?

    It can happen sometime. You may suddenly realize that you have signed up for too much. In such situations, be up front. Sit down with the client and offer options. Request more time, re-prioritize the deliverables and cut down the work to only critical ones, ask for more resources or just make a polite refusal. The worst thing to do is to accept the over commitment and fail.

  15. How do I avoid over commitment?

    Common causes of over commitment are when you do not plan your work, you are a procrastinator, you cannot say no or you did not realize the size of the task. The first three should be dealt with by making an attitude shift. If you still cannot address them, you should not become a consultant. For last part on size of the task, always break down all jobs into sub tasks to size the effort. It’s a common practice by consultants to not immediately offer time and cost commitments. Consultants come up with proper proposals that specify exact deliverables, time, cost and conditions. This practice will help you plan your time.

  16. Some client members may be very against the use of consultants. What should I do in these situations?

    Immediately seek help from your client sponsors (who should be on your side) and or your senior consultants. Don’t battle this on your own. Consulting is a very people intensive industry and high-pressure politics is very common. Always keep in mind that it’s a job and there is nothing personal against you. You represent your company and you are there to solve their business issues.

  17. What do I need to do to get new assignments?

    Consultants are expected to generate new business. Large engagements come through formal Request for Proposals (RFPs), but typical consulting engagements, which range around $100k to $2M always come through informal channels. To secure new assignments, you need to build trust with your client and you will automatically hear about challenges clients are facing. You may have to give some free time up front in small focus workshops and research work to assist clients in formulating a case. This is purely pre-sales effort. Though consultants don’t get paid for this work, the chances of winning such deals are 80% as compared to RFPs that rarely achieves a win rate over 20%.

  18. How do I switch context when I am working in multiple projects?

    You will always find yourself in multiple projects as a consultant. Plan up front. Chart your milestones with clear deliverables and keep good documentation and notes. Set up a timetable to work on each case or project based on your deliverable schedule. Stick to commitments and reach out for help if you find yourself falling behind. I would recommend that you do not work on more than 2 large engagements or 4 short ones at given time.

  19. How to maintain work life balance and reduce stress?

    Consulting is not for everyone. You have to be prepared for long hours and intense pressure of deadlines. One has to understand that there will be relief during down times or bench time as its known in consulting industry. This is the time when you are not working on a project. During billable time you have to be prepared to practice to turn off your mind when you go home or back to your hotel room. Keep fit; eat well and practice yoga and meditation. Never deal with problems on your own. Ask for help from your teammates, your manager and also clients. Maintain high standards in ethics and you will have a clear conscience. Do not over commit yourself.

  20. What do I do to build up my confidence?

    Confidence will come to you over time. Work on simple projects first. Get a feel for the dynamics of consulting. Build up the challenge element in your projects at a pace that you feel comfortable and you will be fine. Constantly educate yourself by reading and networking on consulting methods, and case studies.

  21. How do I become a critical resource in a project?

    While you may want to become a critical resource in a project and is a good ego booster, I do not recommend you work actively to become one. There is a subtitle difference between being “wanted” versus being indispensible. If you practice the attributes of a good consultant you will become “wanted”.

  22. How can I develop problem-solving skills?

    Challenging the status quo always helps. Always think of how things can be done better and faster at home and work. Another good way to practice this is when you read your daily news. Read the news title and then close your eyes and think of the possible outcomes or causes of the news incident. In effect, here you are thinking of various hypotheses. Each hypothesis should be distinct from the other and try to think of as many as you can. Then open your eyes and read the article. (1) Did you think of that outcome/cause as reported in the news article? (2) Do you agree with the outcome or cause of that incident? The first question will develop your analytical capability and the second question will develop your problem solving capability.

  23. What are the options of joining a course for learning management consulting?

    Still a very emerging area in India and there are only very few options. ZENeSYS offers a six-week distance program with certification and the opportunity to work a live case. CMC is internationally recognized but requires some prior consulting experience. Some degree and diploma courses are starting up in India that is a part of specialization during an MBA curriculum.

  24. How to find a good mentor?

    Once you take up a consulting job. It is a good idea to find a mentor. Good mentors are those who are performing well and are interested in developing others. Attitude of the mentor is important. You should feel uplifted in their presence. Negative thinking mentors should be avoided. Lastly you should find a clever way to compensate your mentor for his/her time and effort. If you are good at PowerPoint, offer to work on their reports. You will be amazed at what you will learn with any odd hands-on collaborative work as opposed to just chatting.

  25. How do I start my own consulting firm?

    Going your own way is one of the attractions in consulting after life. There are several books on how to start your own consulting firm that will tell you about the nitty-gritty’s. I remember I found Alan Weiss’ books quite helpful. Here are some pearls of wisdom from my viewpoint. Prove your analytical and relationship building capabilities first and then go into business. Biggest challenge you will face initially is to focus on delivering and developing business at the same time so make sure you have a long haul client before you jump in. Always focus on areas that are still evolving for maximum benefit. For example if you can offer consultancy on Corporate Social Responsibility or Alternative Energy, you will find it easier going than say Telecom Market Development. And lastly, don’t waste your money in advertising. It rarely works. Build your business through personal relationships.Publish Post

Saibal Sen is the founder of ZENESYS, a professional services training organization. ZENESYS has trained hundreds of engineers in consulting skills at leading consulting organizations in India and abroad. ZENESYS also runs distance workshops for consulting certification. Saibal was formerly a management consultant at Arthur D. Little and founder of KUBER consulting in Boston MA. He can be reached at ssen@zenesys.org

Asking Questions..

Bain & Company chairman Orit Gadiesh on the importance of curiosity


From Harvard Business Review in October

Consultants get compensated for providing answers—don’t they? Not exactly, says Bain & Company chairman Orit Gadiesh, who recently spoke with HBR about what makes an effective business adviser. To forge strong relationships and find solutions, she argues, it pays to ask lots of questions.

You’re famously inquisitive. Is that by nature or nurture?

Both. I’m a naturally curious person. Growing up in Israel, I constantly had my hand in the air at school, no matter what the subject. When the teacher called on me, I would quickly ask my question and then—while I still had her attention—blurt out, “I have two more questions!” My little routine became a running joke, and I got lots of good-natured teasing from classmates.

In the Israeli school system, you switched schools after eighth grade, and at the end of that year you got a special notebook in which friends wrote down memories and messages of encouragement for the future. Our homeroom teacher, whom we all adored, wrote in mine, “Orit, always ask those two questions, and then the third, and the fourth. Don’t ever stop being curious—and never let go until you find the answers.” Though I was inquisitive before then, that advice cemented it.

How do you apply your curiosity in your work?

Asking questions—and lots of them—is the only way to get to a workable solution to any problem, and it’s the best way to build trust and rapport.

If I’m working with a company in the steel business, I’ll ask a million things about how a coke oven works. I’ll delve into the specifics of oven operations and the financials, and talk to the people who actually run the machines. That level of detail helps us develop a better analysis; the company sees that we care about the business; and we’re able to find solutions with, not for, the client. We do have to be careful, however, that our questions lead quickly into a two-way conversation and don’t feel like a barrage.

How do you encourage curiosity across a global organization?

Many consultants out there would rather just give answers and are even afraid to ask questions. We deliberately hire people who aren’t like that, even early in their careers, and senior consultants coach them on how to be inquisitive. Sometimes that means asking a client’s managers very difficult questions, really pushing them hard to reveal or do things they’re not comfortable with—getting a CEO to explain lagging sales, for example, or to acknowledge why a competitor’s pulling ahead. Other times that means encouraging constructive dissent—deliberately engaging with people who disagree with you and being willing to probe them on their point of view. That can be tricky, but persistent questioning usually produces the best solutions.

What about curiosity outside the workplace?

Once you start asking questions, it becomes part of the fabric of who you are. I love art and the theater, and I read about 100 books a year—about business, philosophy, psychology, military history, geopolitical issues, whatever. At a dinner party, I’ll always ask the guests next to me about their lines of work.

Of course I do these things for my own satisfaction, but I strongly believe that having access to a multitude of outside perspectives makes me a better consultant. It allows me to relate to a greater variety of people and helps me think in new ways, which is not only about being smarter but also about recognizing patterns I’ve seen elsewhere.

As a natural questioner, I bring value to the boards I sit on, too. The most distinguished board is useless and does a real disservice to the organization, in my view, if the people on it don’t ask the right questions. If you’re not asking questions, you’re not doing your job.

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